Blog
December 18, 2019
1. Provide consumers with notice requirements, including consumer rights;
2. Obtain opt-in consent before “selling” personal information for individuals under 16;
3. Provide, upon request from the consumer, any information collected, whether it has been shared or sold, and to whom; and
4. Provide for deletion measures and allow consumers the ability to “opt-out” of the sale of personal information to third parties.
Additional Privacy-Related Bills In addition to the CCPA amendments, Gov. Newsom also signed two other privacy-related laws. AB 1130 will now include governmental identifiers and biometric data as types of data businesses may be held liable for in data breaches, and AB 1202 requires that data brokerage firms register with and provide information to the Attorney General’s office. Preparation for Compliance While the amended laws provide some additional details on the CCPA, some vagueness and uncertainty remain. To date, there has been no sign of an extension to the January 1, 2020 effective date. As the date is quickly approaching, firms should proactively prepare for the compliance date. Preparation will include assessing and mapping the data your firm currently possesses and collects, analyzing the CCPA along with firm activities to determine what activities will fall under regulation, and then taking necessary steps to comply with the CCPA’s notification and consent requirements. Your firm will also need to create policies and procedures in order to respond to consumer requests and train employees accordingly. Jacko Law Group published a Legal Risk Management Tip earlier this year with detailed steps to prepare for the CCPA. Read the Legal Risk Management Tip. Should your firm require guidance and assistance in assessing data, implementing privacy safeguards and/or counsel on considerations for strengthening internal controls, privacy policies and notices, and training employees on the CCPA, Jacko Law Group can assist. Contact our team of attorneys today.Michelle L. Jacko, Esq. is the Managing Partner and CEO of Jacko Law Group, PC (“JLG”), which offers securities, corporate, real estate, and employment law counsel to broker-dealers, investment advise...